A coffee bean goes a long way before it provides that morning caffeine kick or daily indulgence. So that this path is transparent is close to our hearts.
ViCAFE regularly visits coffee farmers on so-called sourcing trips. Through these personal visits, we know exactly where our coffee comes from, and the producers, in turn, know where their beans travel. The mutual exchange is, of course, about the shared passion for coffee, the concerns and challenges on the farms, and how development can be supported sustainably.
ViCAFE pays coffee farmers fair prices above average global coffee prices. And especially important: They pay stable fees. This means that producers are much less exposed to volatile price developments. Through the personal relationship, we also know precisely how much money effectively ends up on the farm and flows directly to the producers.